Though Robert Greifeld, Nasdaq OMX Group's president and CEO, emphasized non-U.S. hopes and hurdles in an earnings call last week, the newly merged company's U.S. initiatives are likely to provide a more immediate impact on its bottom line.
Nasdaq is expanding its revenue sources in many new directions, ranging from asset classes to geographic markets to business lines. In the U.S., that expansion is already well under way on the options front, following the March 31 launch of Nasdaq Options Market (NOM).
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