Dow Jones & Co. has acquired Maynard, Mass.-based Generate, a provider of business intelligence tools, for an undisclosed sum. In conjunction with the deal, announced April 17, Dow Jones said it is establishing a business and relationship intelligence unit in its Enterprise Media Group (EMG).
Generate, which was founded in 2004, provides extraction and aggregation technology that harvests company and executive data from the Web and maps the relationships. Its tools, which search more than 75 million sites and obtain information on more than 4 million companies and 6.4 million executives, also look for more than 100 kinds of "trigger events"--such as personnel moves, reported revenue growth and new product launches--that can help executives spot opportunities and connect to future business partners.
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